Ever wondered about the size of the European media landscape?

Last night I attended a Press Index event. It was a product launch for something called Pikanews.com – have a look, it's a media monitoring service that lets you slice and dice the media any number of ways in search of key words. It's clever stuff (though the beta is a little shakey), even if I can’t quite shake the notion that they've really just put a sexy front-end on a lot of Google News functionality, minus RSS which I'm told is coming in a future release.

But anyway that's by the by... it was actually a slide the company presented during the evening that I wanted to share.

These are the media outlets monitored by Press Index across several European countries on the grounds that paying clients anticipate mentions in them, including 25,000 blogs of note and 15,000 websites. Those numbers put 'new media' at a 4:1 advantage over 'old media' across Europe - and 7:1 in the UK alone.